LEARN ABOUT COFFEE IN GREAT DETAIL

Praise Of Coffee From 1964
While doing some search around the versatility of coffee, we stumbled upon this article from 1964 print edition of the New York Times. There is a reference to coffee as the 'Brown Gold'. Coffee has intrigued people from the very beginning of its discovery.  Out of the large number of people consuming coffee every day, a very small fraction probably realizes that the white blossoms of the coffee tree (or, more accurately, shrub) have an attar and appearance similar to jasmine. These delicate blossoms give way to "cherries" that slowly turn... Read more...
Creating a successful and relatable coffee brand.
Creating a successful and relatable coffee brand. Creating a coffee brand can be a challenging task, but with the right approach and strategy, it can be a rewarding experience. Here are some tips that can help you build a successful coffee brand: Define your brand identity: Before you start creating your coffee brand, you need to define your brand identity. Your brand identity should include your brand name, logo, color palette, and brand voice. You should also define your target audience and brand positioning. We started with creating our logo... Read more...
What are Cold Brew Bags?
Cold brew bags are a convenient and easy way to make cold brew coffee at home or on-the-go. These bags are essentially small, disposable sachets filled with ground coffee that are designed to steep in cold water for several hours, producing a smooth and refreshing coffee concentrate that can be diluted with water or milk to make a delicious iced coffee. To use cold brew bags, simply place one or two bags in a pitcher or jar filled with cold water, and let it steep for 12-24 hours in the... Read more...
Reasons Why Pour Over Is The Best Coffee Brewing Method For Home Brewers.
Reasons Why Pour Over Is The Best Coffee Brewing Method For Home Brewers.
Reasons Why Pour Over Is The Best Coffee Brewing Method For Home Brewers. There are N number of coffee brewing methods using which you can brew coffee at home. But... Read more...
Coffee Grinder
WHY ONE SHOULD INVEST IN A GRINDER?
In one of the posts we discussed about the shelf life of coffee beans. The deterioration of shelf life (in simpler words, freshness level) of coffee beans speeds up as... Read more...
Coffee
WHAT IS WASH PROCESSED COFFEE?
Here we discuss what the wash processed (or just 'washed') coffee actually means. Read more...
Coffee Cherry Photograph
DIFFERENT LAYERS OF A COFFEE CHERRY
The scientific diagrams of a coffee cherry will show you multiple layers and technical terminology of of those layers but at the core of processing coffee, lies the principle of... Read more...
SHELF LIFE OF COFFEE BEANS
SHELF LIFE OF COFFEE BEANS
Shelf life of a coffee bean varies depending upon the form or stage in the value chain. We can split these different stages into Green Bean, Roasted Bean, Roasted Ground... Read more...
Coffee Processing After Harvesting
DIFFERENT TYPES OF COFFEE PROCESSING METHODS
First of all we should touch upon what exactly is coffee processing?  Coffee, as many other cherries, has basic structure where a seed is covered by the parchment layer, pulp,... Read more...